Tag Archives: Brian Windhorst
Tracy McGrady

Media Bypass: Journalism beyond journalists

by on 06. Jul, 2010 in Journalism, Sports media

Any athlete, celebrity, politician or public figure who talks to mainstream media in 2010 or beyond is desperate, an idiot, or is saying nothing of any journalistic value. It’s called media bypass. In journalism terms, media bypass is the process of cutting out the middleman, in this case mainstream media. The source talks directly to [...]

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